How to Rank Higher on Google in 2024: 15 SEO Tips To Conquer Search

In this case, an increase in bounce rate is bad – and to Google, it means more people are leaving your site unsatisfied. And a high bounce rate will negatively impact your Google rankings. To rank websites, Google uses web crawlers that scan and index pages.

How Does Google Rank Websites? Google’s Ranking Decisions Explained

Imagine having AI at your fingertips, ready to write formulas, clean data, and even create charts and graphics for you. With Bricks, you can transform your SEO Anomaly data into stunning visuals, like dashboards and reports, all interconnected with your documents and presentations. It’s like having your own personal spreadsheet expert, making your life easier and your work more efficient.

What’s on-page SEO and how can you improve it?

By the end, you’ll be a ranking pro, ready to tackle any data set with confidence. Ever found yourself staring at a long list of data in Google Sheets, trying to make sense of it all? One of the coolest things you can do in Sheets is automatically rank your data.

And in turn, this might tell Google that you’re not one of the relevant results for this target keyword. Because of this, you want your mobile version to be well-optimized, even if the desktop version of your site isn’t at optimal performance. Both the minor and bigger changes affect which websites appear at what positions in Google’s search result pages. However, the bigger updates usually change rankings more drastically and last for longer. If you happen to lose your rankings throughout a Google update, the SEO process afterward usually consists of recovering them. Such drastic drops generally do not affect websites that are well maintained, but technically no one is safe.

Websites with above-average “time on site” tend to rank higher in Google. Specifically, increasing time on site by 3 seconds correlates to ranking a single position higher in the search results. Pages with lots of backlinks rank above pages that don’t have as many backlinks. In fact, the #1 result in Google has an average of 3.8x more backlinks than positions #2-#10. Alternatively, check your existing ranking using Semrush’s Keyword Gap tool.

• When readers are satisfied early on, they can then decide to dig deeper for more information.
• Finally, after you’ve created a new page and linked to other pages on your site, you have one more step to go.
• By incorporating these keywords strategically throughout your content, you can increase the chances of appearing in search results.

Broken Link Checker

Our experience shows that most users won’t consider downloading apps with less than 4-star ratings. Even those with less than a 4.5-star rating already have disadvantages compared to an app from the same category with higher ratings. Styles that are enticing in one year can go unnoticed in the next. The first contact with an app’s icon is usually in search results on Google Play, and it will always be visible among its competitors.

For example, a press release can be valuable if you want to get mentions from the right type of press (in terms of SEO, there’s something like bad publicity). Plus, using LSI keywords also helps to improve your topical depth which in return helps with relevancy. In 2024, topical depth will become more important (hence, the preference for long-form content). So, be sure to build and expand your content around other related keywords and subtopics as well. As a matter of fact, it’s no longer good enough only to optimize your content for a handful of keywords. Instead, Google wants to find out what your page is about in general.

Keywords are the same thing as search terms (also called search queries). These are the words or phrases people enter into search engines. For example, most top-ranking results for “how to write a press release” are how-to blog posts. It’s why 90% of the top-ranking results for “air fryer” are blog posts and not sales pages. The first core tenant of smart on-page SEO is that you need to thoughtfully use the keywords (search terms) that your readers would use when searching for your content. This helps new readers know that they’re in the right place and it also helps search engines to rank your content for those search terms.

Lots of consistent NAP (name, address, and phone number) citations can help you rank higher in Google because they make your business more prominent and corroborate your information. While the Position Tracking tool shows whether your profile appears in Google Search. The GBP platform lets you see what queries people use to find your business. And allows you to monitor key performance metrics, like the number of clicks you get. Common issues include large image files, unoptimized code, too many redirects, lack of browser caching, and render-blocking JavaScript. These are large page extracts designed to provide an immediate response to the user’s query.